Rabu, 31 Maret 2010

Now You Can Update Your Facebook Status via Yahoo Mail

Yahoo’s social media strategy of lots and lots of Facebook is coming to fruition in a big way today, with the web portal rolling out deeper integration between Facebook and Yahoo Mail.

Last month, Yahoo unveiled its first Yahoo Mail/Facebook integration by allowing users to import the e-mail addresses of Facebook friends into Yahoo contacts. Today’s two new features make Yahoo Mail a lot more social.

The first feature is simple but effective: the ability to update your Facebook status via Yahoo Mail. Once you log in with your Facebook account, you can choose to simultaneously share your status updates via Facebook and your Yahoo network with a straightforward status update box in your inbox. The second feature is also cool: Whenever someone emails you that is also your Facebook friend, their Facebook profile picture will appear in the email.

As we highlighted in Google vs. Yahoo: Who Has the Right Social Strategy?, Yahoo’s goals seem to be centered around partnerships and becoming a portal to the social media world. If Yahoo keeps adding features like these to its various other properties, it has the potential to become a social hub.


Does Facebook integration make Yahoo Mail more enticing? Let us know what you think in the comments.